In today’s competitive market, attracting new patients and owning a successful practice requires you to be more than a chiropractor. Thankfully, there’s now a tool you can leverage to help you run a more efficient and productive practice—the chiropractic business dashboard. So, take advantage of this modern technology. Start making brilliant business decisions in seconds, so you can spend the rest of your time focusing on what matters most: your patients.
What is a Chiropractic Business Dashboard?
A chiropractic business dashboard is a data visualization tool specific to the chiropractic industry. In general, it’s a business intelligence (BI) tool.
To break down the mumbo-jumbo, a chiro dashboard tracks the numbers relevant to your business (like your key performance indicators or KPIs) and consolidates them. It simplifies your complex data so it’s easier to understand.
Ultimately, it provides an overview of the health of your practice as well as the specific measurements you need to improve decision-making and accelerate practice growth. For instance, it lets you see where your highest quality patients come from so you can focus your marketing dollars on attracting those individuals to your practice.
Things Just Got Personal.
Business intelligence tools have been around for awhile now, but finally, the chiropractic industry has options. Now, there’s a business dashboard that connects to your Electronic Health Record (EHR) software to pull in the data you need to make informed business decisions. And if you’re new to this whole thing, pre-populated, industry-specific metrics help you know what to track. But of course, you can simply create custom metrics to fit the specific needs of your practice as well.
Imagine instant access to your marketing, practice and financial data all in one place. Plus, visualizing that information in an uncluttered, clear and concise way.
That’s a chiropractic business dashboard!
WITH A DASHBOARD ON YOUR TEAM, YOU’LL KNOW SUCH THINGS AS:
- Exactly how much it costs to bring in a new patient per each marketing channel
- The lifetime value of a new patient
- Where to focus your attention in order to increase your # of new patients, case acceptance & overall profitability
- How effective & profitable your marketing, treatment planning & systems are
- What trends exist in treatments, patient numbers, new patients vs. returning & MORE
Why Do I Need a Chiro Business Dashboard?
Honestly, you only need a business intelligence dashboard if identifying strengths, inefficiencies or problem areas in your business is important to you. . .
Or if keeping your team on track and engaged is important. . .
Or if you would benefit from insight into your business. . .
In fact, one of the coolest things about using a dashboard is the fact that you can SEE cause and effect! Not only visualize it, but actually, MEASURE it!
That’s the power in having access to your business data.
Your data reveals beautiful gems of insight that tell you exactly what’s working and what’s not. It uncovers where you need to improve your operations and helps you optimize your systems. And in real-time, your data lets you know how you’re performing toward your targets.
Going forward, your historical data can be prescriptive to help guide decisions about what should happen in your practice. Like when you should bring on another provider or a new employee, for instance. Plus, with custom reports, trend notifications, and threshold alerts, your data can help you make timely decisions for the welfare of your practice.
So, tell me, is there a single business owner out there that doesn’t need access to their business data?
Imagine having real-time access to all your business data, in an easy-to-understand format, within an intuitive software that will help engage your team in accomplishment.
Wondering How a Chiropractic Business Dashboard Works?
Dashboards differ greatly from your EHR reports. Truth be told, Chirotouch and other EHR software were never designed to recognize performance trends or alert you when something in your business is off. Let alone, visualize your data and make it easier to understand. It’s those types of advancements that give practice owners an edge when using a business intelligence dashboard to monitor their data.
Essentially, a chiro dashboard works by integrating your tools to consolidate your data and show that information in the best way possible. Since dashboards give you the ability to measure ongoing performance, you and your team are able to act in real-time. It’s the actionable information at your team’s fingertips that makes a dashboard so powerful. And that’s how a dashboard works to help you grow your practice!